http://www.irealb.com/support/manuals/ios-manual/
look at Player - rules for...

However controlling how many times around it plays, is set by the repeats number in the Player window (just above the words..Count in) - it has repeat signs on either side of it.
By default it is set at 3.
Unless you have a turnaround at the last few bars, you probably do not need to use End.